business and management

Polarization of Marketing Theory: Fueling the Quest for Scientific Marketing Truth

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Arguably, there is an evident condition of polarized controversies in marketing theory, where two extreme ends are trying to pull the arguments towards their outlier point without giving much room for meeting in middle points.

marketing peer reviewed journalsThis article aims to examine how this currently evident polarization of marketing theory controversies can be a barrier/or a stimulus to reaching the ultimate objective of scientific marketing truth. The problem tackled by this article and hopefully by a subsequent stream of conceptual and empirical research is to bridge the theoretical gap of identifying the most influential polar points and their implications to having a plausible scientific marketing truth.
It’s still highly unclear whether marketing theory in its persistent and militant quest for scientific marketing truth needs to reach one of the polarized extremes or a point in between or actually needs to keep the light of argument shed on the essence of the sought truths of marketing as a science.

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Deleting Zeros From National Currency Investigation And Analysis of Removing Zeroes From Iran’s National Currency

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Not only money is the means of having economic exchanges, it also leaves influences on the national identity of people and the national authority of governments and therefore it can be used as a tool to strengthen national and political identity of different nations. In other words, the value of national currency can affect the perspectives of people towards their economic situation as well as the national identity of their country. If people always expect the devaluation of their currency, this will be a cause of concern for governmental authorities. 

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Hence, it falls upon the governments to boost people’s confidence in their national currency by maintaining its value and thus preventing the phenomenon of “currency replacement”, i.e. taking refuge in foreign currencies. This article first attempt to investigate government’s’ aim behind deleting zeros from national currencies and then presents the conditions and requirements for this undertaking. Then, it will review the experiences of other countries and the history of removing zeroes from national currencies. Finally, the advantages and disadvantages of removing zeros from national currency will be explored.

The Stock Market Crash of the Great Recession: Who’s To Blame?

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During 2008, the first full year of the “Great Recession”, the US stock market as measured by the S&P 500 Index went into free-fall, dropping almost 40%. The plunge is generally blamed on the American housing crisis. “Housing” accounts for approximately 25% of the US GDP, reflecting the depth and breadth of the industry for e.g., real estate developers, builders, and architects; brokers, bankers, and lawyers; electricians, plumbers, and roofers; painters and lawn maintenance professionals; and appliance and furniture manufacturers.

stock and forex trading impact factor

Since the dark days of 2008-2010, the S&P has gradually (albeit erratically) recovered and now (early 2012) is just about where it was when the recession began more than four years ago. The same is true of the Dow Jones Industrial Average as well most other indices. What has happened to the housing market in the meantime? The leading measure of American residential housing market is the S&P/Case-Shiller Home Price Index. Since dropping some 30% from mid-2007 to early 2009, the 20-city home price index has not regained any ground, remaining locked at negative 30%.

Understanding and Mitigating Direct Investment Risk in the Indian Real Estate Market

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This paper seeks to extend the findings regarding factors that affect Canadian propensity to undertake direct investment abroad by examining the perception of risk factors that may hinder direct investment in the Indian real estate market. This study utilized survey research (a non-experimental field study design). 226 Canadian investors were surveyed and reported their perceptions of various risk factors regarding investing in the Indian real estate market.

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The findings suggest that perceptions of political and legal nature, corruption, confiscation, and economic risk can hinder investments and may lead to capital losses on investments in the Indian real estate market. We also found that investors’ foreign direct investment behavior does not differ based on their age and the level of education. This paper discusses several techniques by which investors can mitigate foreign direct investment risk in India. It also points out how real estate investors can implement these techniques and the challenges that they might face through this implementation process. Finally, some suggestions to overcome these challenges are provided.

Do We Need Yet Another Tourism and Hospitality Journal?

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I am honored to serve on the founding editorial board of the Journal of Tourism and Hospitality. The team at OMICS Publishing Group has worked tirelessly to lay the groundwork for the successful launch of the journal in the academic research community.

tourism and hospitality management journalMany will ask is another tourism and hospitality journal needed. The question is a valid one. In the late 1980’s, journals entirely devoted to our field were JTR, ATR, TM, JTTM, and the JHTR (formerly the Journal of Hospitality Research). Today our journals exceeded 100. Do researchers have enough time and journal subscription budgets to avail themselves of what is being published? Is there enough quality research being produced to make all these journals necessary?

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Innovation, Creativity, and Entrepreneurship

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While the concept of entrepreneurship has existed for some time, we are witnessing a resurgence in both research as well as formal degree programs. I think this is triggered by a number of factors. One key factor is that most net new growth in jobs today emanates from small to medium-size businesses. Larger firms are turning to alternative organizational forms to compete in the global economy. This ranges from trimming the various managerial layers to strategic outsourcing as well as joint ventures.

entrepreneurship impact factor

A second key factor is that concept of taking an idea to market involves a degree of competitiveness—often lacking in the larger firms. That is not to say it is absent but the vagaries of internal politics and satisfying multiple stakeholders is usually distasteful to the entrepreneur. Indeed, I have known several entrepreneurs who began with larger firms but were adamant that they would do things differently when they began their own business.

Conflict Management in Organization: Gender Perspective

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The word Conflict means to fight or to struggle for something. There are other variables that relate to conflict such as crisis which has an emotional and spontaneous aspect and has a duration that is not that Long.

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Dispute is another variable and it has a sense of quarrelsomeness. Litigations is also another variable which based on a question of interpretation aspects. A disagreement is contestation between two or more parties about opinions on respective interest. Conflict possesses all of the above mentioned attributes. For this the issue of conflict in organization is serious and every hand must be managed to help the organization to forge ahead.